The Limited

The Limited is celebrating their 50 years of style! The Limited is a modern women's apparel store made to help the women succeed.  Their window really highlights their timeless and sophisticated fashion.  I love their color scheme and the sparkles in the top left.  The windows are balanced and proportionate.  The signage is great; however, the signage in the second picture blocks the mannequin.  The color gold is the color of success and achievement so the gold is emphasizing their achievement of 50 years of style. Gold is associated with luxury, quality,sophistication, elegance... all words describing The Limited brand.  Both windows did not have a backdrop which allows potential customers to get an idea of the store inside.  I believe they did a good job showing their brand and who they are with this window display.